We supported Janus Henderson Investors, a British-American global wealth management group, with a high-impact Out Of Home and Digital Out Of Home campaign in Milan and in Zurich with a dedicated tram campaign.
We took care of every phase of the project, from strategic scouting, proposal of installations and media planning, up to graphic production and reshaping the concept on different formats.
The campaign went on air on trams, ledwalls and in Linate airport.
The expansion into Switzerland is a crucial step in our commitment to broaden Janus Henderson’s visibility significantly in major European cities.
Janus Henderson’s mission is to help clients define and achieve better financial outcomes through differentiated insights, disciplined investing and best-in-class service.